Amy Wu is a producer and designer passionate about utilizing insights to drive creative decisions. With a background in marketing, production, and project management at Sony Pictures, Roku, Warner Bros, and Full Picture, Amy specializes in diving deep into research, understanding market trends, and distilling information into clear, impactful strategies while building relationships. She has a deep interest in people, culture, community, and connection, and believes in the power of building brands that resonate with audiences through storytelling.

Makaela Jarnagin is a designer passionate about creating thoughtful, user-centered products. With a background in cognitive science and product design from USC, she brings experience across UX/UI, product management, and hands-on design—from welding and ceramics to rug tufting. At startups Akido Labs and Aircue, she's shaped digital experiences in healthcare and student life, always grounding her work in empathy, experimentation, and psychology.